OUR WORK

The Wall Street Journal Pro

Re-inventing the business demo

THE CHALLENGE:

• Turn a flat, 50+ page PowerPoint presentation into something as unique and exciting as the product

THE DETAILS:

• Analyzed the supplied PowerPoint file ; pulling out key points of difference to base the content on
• Designed and presented visual keyframes for the new design
• Wrote a new script based on product’s the points of difference while optimizing for new video format
• Developed all animation in Adobe Animate, converted to video
• Edited stock music track to emphasize visual points of the video